Outsourced marketing services

The Marketing Mentor

Looking to elevate how your business approaches marketing? Bring in The Marketing Mentor! With senior-level marketing expertise and decades of experience, The Marketing Mentor & Brand Managers offer full-service marketing solutions for businesses seeking real growth.

Whether you need strategic direction, leadership support, expert brand planning, team development or an inspiring voice on stage, everything we do is grounded in decades of hands-on experience and a commitment to measurable results.

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Marketing strategy & planning

Developing insightful marketing strategies and marketing plans that deliver a strong return on investment. We take a research-led approach to uncover your goals, understand your audience, and identify the channels that will grow your business in a trackable, profitable way.

Marketing mentoring

One-on-one marketing mentoring that accelerates careers and builds strategic thinking for marketers at every level. Personalised guidance from someone who has walked the path with practical, insightful, honest and focused on your individual growth.

Marketing coaching & leadership

Marketing coaching, leadership development and mentoring to elevate your team’s performance and confidence. We work with marketing leaders and their teams to build capability, strategic thinking and the confidence to deliver outstanding results.

Virtual CMO

Providing experienced, fractional chief marketing officer leadership to steer your entire marketing function. Perfect for businesses that need senior strategic oversight, board-level reporting and long-term vision without the cost of a full-time CMO.

Marketing recruitment

Specialist marketing recruitment to attract and place the right high-performing talent into your team. We know what great marketers look like. We find them, assess them properly and help you secure the people who will make a genuine difference.

Public speaking & keynote presentations

Inspiring and practical keynotes on marketing strategy, leadership and industry trends for conferences and corporate events. Engaging, no-fluff talks that leave audiences with actionable insights they can use the very next day.

Virtual marketing director

Delivering strategic, part-time marketing direction with hands-on execution support tailored to your business. Ideal when you need an embedded senior marketer who can roll up their sleeves, manage projects and keep everything moving forward.

Full service

Marketing Manager

When you need a full-service solution and execution. Marketing Manager turns into campaigns, content and measurable results with end-to-end execution across:

Strategic marketing planning – Workshops, marketing plans, brand strategy, campaign development and media planning

Creative & content production – Copywriting, graphic design, video production, creative advertising

Digital marketing – Social media (paid & organic), SEO, GEO/AI/LLM optimisation, SEM

Lead generation & automation – Marketing automation, CRM management, email & SMS marketing, funnel builds

Market research – Brand tracking, product marketing, customer insights

Media & agency management – Traditional and digital media buying and oversight

Everything is managed with the same transparent, educational approach you expect from The Marketing Mentor. You stay in control, you understand what’s happening, and you see the results.

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FAQ

Absolutely. We love to dig into the marketing research, understand your customer and get you set up. Then it is up to you if you want to be guided on how to do it yourself, or we can continue optimising it for you. It is up to you!

Yes. While you can guess which digital marketing channel is best for you – every business is different – B2B, B2C, retail, services etc. So we like to research the most effective digital strategy to inform your digital marketing choices that reach your customer and give you the best results.

Well, we are two sides of the same coin.

We work with some agencies to help them deliver the best outcomes for our clients.

It isn’t easy to run a business and run your marketing agency.

That is where The Marketing Mentor can help – think of us like your virtual Marketing Director – stepping in to speak “agency language” to direct internal and agency resources, keep them accountable and ensure you are getting the best return on investment.

Everything!

We can provide recommendations on the best marketing technology stack for your business.

Want to understand if your digital marketing is delivering results? What role does your website, brand awareness, service, digital marketing, pay-per-click, Facebook, and Google ads, play in giving your best leads?

We will work with your analytics to discover and optimise your conversion metrics.

Yes! The Marketing Mentor has experience creating Return On Investment (ROI) models for businesses and brands for almost 25 years.

Want to understand how many dollars you are getting back for every dollar you spend?

We can tell you that in a clear and straightforward model that assists in educating your business on what is delivering the best return.

Help it grow to a large business!

Often it isn’t easy to invest in full-time marketing staff when you don’t know what it will do for your business.

Sometimes even when you do, you need help figuring out how to get the most out of them!

That is where you can tap into the experience of The Marketing Mentor to drive better results from your team or help you grow to the point that allows you to invest in a marketing team.

Yes, you can, although it all depends on your circumstances and your goals and we do recommend at least starting with a conservative budget will accelerate that growth.

You can always increase your budget later – but through a researched marketing strategy, The Marketing Mentor helps you understand what digital marketing activities will yield the most substantial result first.

With experience working with annual budgets from $1000 to $230mil, we have you covered when it comes to marketing and digital performance.

No, it isn’t, but it is a great place to start.

Think about how often you use Google to look for a product or service. Your customers are doing the same!

If you use Google keyword research as your starting point for building your other assets or tools – such as your website, social media, email marketing and other online channels, you can find ways to attract new customers organically and limit your external advertising costs.