Marketing keynote speakers

I’ve spent the last 25 years deep in the marketing trenches, running teams, launching campaigns, fixing disasters and somehow still getting results for some of Australia’s biggest brands. When I step onto your stage, I bring all of that with me. The wins, the lessons, the shortcuts and the stories you won’t find in any textbook.

I don’t do death-by-PowerPoint or endless marketing buzzwords. I talk like I’m having coffee with your team and engage with your audience. My job is to take the chaos of modern marketing, including AI, algorithms, shrinking attention spans, tightening budgets, and overwhelmed teams, and turn it into something that feels clear, doable, and even a little exciting.

Leisa Wood - Experienced Marketing Coach with 25 years experience in marketing, advertising and media is on a mission to share insightful marketing know-how with everyone through The Marketing Mentor

Elevate your team. Sharpen your strategy. Deliver better results, faster.

Experienced

The Marketing Mentor has 25 years of marketing experience, and while digital marketing hasn't been around that long - there are overall marketing principles and consumer understanding that contribute to delivering a more effective digital marketing plan.

Commercial

With a strong focus on ROI (Return On Investment), the commercial outcome of marketing planning is at the heart of everything The Marketing Mentor delivers.

Transparent

We value transparency because it is the cornerstone of trust. When our clients know what they are getting, how it is done and what to expect, they feel confident in the process and the outcome.

marketing speakers

“People do not buy goods and services. They buy relations, stories and magic.”
– Seth Godin

That’s what I’ve spent 25 years figuring out, and exactly what I’ll show your audience how to do too.

Audiences tell me they walk away feeling empowered, less stressed, inspired and armed with ideas and actionable insights that they can actually use on Monday morning. That’s my only goal.

Some of the talks I get asked for most

  • Marketing in 2030 – what’s going to matter and what’s just noise.
  • Getting your team to think like marketers again (instead of order-takers).
  • Simple, human truths that still work when everything else changes.

 

I’m just as happy to open a national conference as I am to run a half-day strategy session with your leadership team. And yes, I’ll still make everyone laugh, usually at my own expense.

If you’re looking for a marketing speaker who’s actually lived it, still loves it, and can translate the madness into plain English, let’s have a chat.

FAQ

Absolutely. We love to dig into the marketing research, understand your customer and get you set up. Then it is up to you if you want to be guided on how to do it yourself, or we can continue optimising it for you. It is up to you!

Yes. While you can guess which digital marketing channel is best for you – every business is different – B2B, B2C, retail, services etc. So we like to research the most effective digital strategy to inform your digital marketing choices that reach your customer and give you the best results.

Well, we are two sides of the same coin.

We work with some agencies to help them deliver the best outcomes for our clients.

It isn’t easy to run a business and run your marketing agency.

That is where The Marketing Mentor can help – think of us like your virtual Marketing Director – stepping in to speak “agency language” to direct internal and agency resources, keep them accountable and ensure you are getting the best return on investment.

Everything!

We can provide recommendations on the best marketing technology stack for your business.

Want to understand if your digital marketing is delivering results? What role does your website, brand awareness, service, digital marketing, pay-per-click, Facebook, and Google ads, play in giving your best leads?

We will work with your analytics to discover and optimise your conversion metrics.

Yes! The Marketing Mentor has experience creating Return On Investment (ROI) models for businesses and brands for almost 25 years.

Want to understand how many dollars you are getting back for every dollar you spend?

We can tell you that in a clear and straightforward model that assists in educating your business on what is delivering the best return.

Help it grow to a large business!

Often it isn’t easy to invest in full-time marketing staff when you don’t know what it will do for your business.

Sometimes even when you do, you need help figuring out how to get the most out of them!

That is where you can tap into the experience of The Marketing Mentor to drive better results from your team or help you grow to the point that allows you to invest in a marketing team.

Yes, you can, although it all depends on your circumstances and your goals and we do recommend at least starting with a conservative budget will accelerate that growth.

You can always increase your budget later – but through a researched marketing strategy, The Marketing Mentor helps you understand what digital marketing activities will yield the most substantial result first.

With experience working with annual budgets from $1000 to $230mil, we have you covered when it comes to marketing and digital performance.

No, it isn’t, but it is a great place to start.

Think about how often you use Google to look for a product or service. Your customers are doing the same!

If you use Google keyword research as your starting point for building your other assets or tools – such as your website, social media, email marketing and other online channels, you can find ways to attract new customers organically and limit your external advertising costs.